Cultural Intelligence in International Business: A Comparative Study of Management Strategies for Global Success

Sammendrag

The study investigates the pivotal role of cultural intelligence (CQ) in the realm of international business, conducting a comparative study of management strategies employed by organizations to achieve global success. Recognizing the increasing interconnectedness of the global business landscape, this study seeks to unravel the multifaceted dimensions of cultural intelligence as a critical competency for effective cross-cultural management. The primary objective is to compare and contrast diverse management strategies employed by organizations operating in different cultural contexts. By analyzing case studies and real-world examples, the research aims to identify best practices and challenges encountered in navigating cultural diversity within the international business sphere. Through a comprehensive examination of managerial approaches, this study aspires to provide insights into how high levels of cultural intelligence contribute to successful global operations.